Digital Marketing & AI Strategy

Enterprise intelligence, without the overhead.

We bring two decades of work for brands like Lexus, IHG, and Coca-Cola to companies that want that caliber of thinking without an agency retainer attached to it.

47%lift in MQL-to-SQL conversion for a SaaS funnel, with cost per lead down a third
300%conversion improvement at IHG, driven by user testing
return on multifamily real-estate site launches
What We Do

Six things, done properly.

No. 1

Digital & AI-Informed Strategy

Go-to-market and communications planning grounded in research. The same discipline behind launch work for Lexus's first all-electric SUV.

No. 2

Paid Media & Performance

Google, Meta, and programmatic campaigns with testing frameworks and attribution that cut waste — including record-setting first campaigns for national brands.

No. 3

Marketing Automation & CRM

Segmentation, triggers, cadence, and workflow design across HubSpot and beyond. More personalization, less manual overhead.

No. 4

Research, UX & Analytics

Personas, journey mapping, usability testing, SEO and CRO. The evidence layer beneath every recommendation we make.

No. 5

AI & Agentic Strategy

From LLM integrations to agentic AI — systems that plan and execute multi-step work, not just answer questions. We vet every tool against your actual workflows; most don't survive the audit.

No. 6

Fractional Strategy Leadership

Senior marketing leadership without the full-time cost. Strategic oversight, team mentorship, and executive-level accountability.

Proof, Not Promises

Work our clients can take to the board.

Beyond the headline numbers — the kind of engagements the firm is built for.

EV
Launch Strategy · Lexus

The digital communications plan behind the launch of Lexus's first all-electric SUV, with TeamOne.

B2B
Record Campaign · Werner Enterprises

A large-scale digital campaign for the logistics giant that set company records for impressions, click-through rate, and measurable conversions.

20%
YoY Growth · Financial Services

An integrated campaign across email, content, SEO, and paid media that grew traffic and leads 20% year over year.

Our Method

Every engagement starts with a hypothesis, not a pitch.

01 — DIAGNOSE

Audit first

We look at your data, channels, and team before recommending anything. No assumptions, only evidence.

02 — DESIGN

Fit to stage

A strategy sized to your budget and growth levers, drawing on current AI tooling without chasing shiny objects.

03 — DEPLOY

Build alongside

Hands-on implementation with your team. Systems designed to outlast the engagement, not create dependency.

04 — OPTIMIZE

Sharpen weekly

Continuous measurement and transparent reporting, so the strategy improves every week, not just at quarterly reviews.

Select Client Experience

Brands we've moved the numbers for.

Agency-side and independent, over twenty years.

AutomotiveLexus (TeamOne)
Food & BeverageCoca-Cola, Chili's Bar & Grill, On the Border
Financial ServicesTruist, Bank of America
Consumer GoodsThe North Face, Under Armour, Callaway Golf, Oakley, Ann Taylor
Hospitality & TourismIHG, Holland America Line, Atlanta Botanical Garden
TechnologyIBM, UPS, Verizon, ReadyWorks
HealthcareAmerican Cancer Society, Children's Healthcare of Atlanta, Merck
Real EstateRedy, Expansive
Who We Serve

Built for the ambitious, not the enormous.

We work best with organizations that are serious about growth and ready to treat data as an advantage rather than a chore.

Startups finding product-market fit

Pre-Series B companies that need enterprise-grade marketing intelligence before they can afford an enterprise team.

Growth-stage companies scaling

The model is proven. Now scale spend intelligently, optimize LTV, and out-execute better-funded competitors.

Established businesses modernizing

You know the landscape has shifted. We translate modern AI and data practice into your real-world operations.

Lean teams punching above weight

Teams of 5–50 where every hire counts, and where a full marketing department isn't in the budget yet.

About the Firm

Where deep data meets practical execution.

R. McGarry Consulting was built on a single observation: the gap between what enterprise marketing teams could do and what everyone else had access to was widening, and it didn't have to.

"The best marketing decisions come from rigorous data and clear thinking — not bigger budgets."

The firm draws on twenty years inside agencies like SapientNitro, IQ, IMM, and Trevelino/Keller, leading strategy for brands from IBM and Coca-Cola to Chili's and IHG, and has served startups, agencies, and growing companies independently since 2015.

Engagements are focused and accountable. The goal is lasting capability in your team, not a permanent line item.

The Firm at a Glance
  • Founded2015 — Atlanta, Georgia, serving clients nationally
  • FocusDigital marketing strategy & applied AI
  • EngagementsProject, retainer, and fractional leadership
  • Agency HeritageSapientNitro, IQ, IMM, Trevelino/Keller, Factory Design Labs
  • PlatformsHubSpot, GA4, Sitecore, WordPress, SEMrush, Domo
  • AI PracticeLLM & agentic AI strategy and implementation — Claude, ChatGPT, Gemini, Perplexity
Get In Touch

Ready to compete on intelligence?

We take on a limited number of engagements at a time. If you're serious about data-driven growth, let's find out if we're the right fit.

Schedule a Discovery Call